TTF(True Type Font): suitable for general documents.
OTF(Open Type Font): suitable for graphics design output.
The intellectual property rights of the MyLOTTE typeface belongs to Hotel LOTTE Co., Ltd. / LOTTE DUTY FREE.
MyLOTTE typeface is provided free of charge to all individuals and corporate users.
It can be used for different purposes including printed materials, websites, mobile contents, ads, videos, etc.
It is prohibited to sell/edit the typeface, perform any alteration, or use for illegal websites/false advertising or any other inappropriate prints/ads that could damage the image of the company.
|Category||Scope of use||Usability|
|Brochures, catalogs, DMs, flyers, posters, packages, calendars, etc.|
|Books, comics, magazines, regular publications, newspapers, and other publications|
|Signboards, banners, panels, etc.|
|Newspaper ads, magazine ads, vehicle ads, etc.|
|Newspaper titles and texts|
|PDF file production for printing/document sharing|
|CI / BI||Company names, brand names, product names, logos, marks, slogans, catchphrases|
|Websites||Web pages, ad banners, emails, webcomics, e-catalogs|
|Web server fonts|
|Videoes||Subtitles for broadcasting/video|
|TV-CF, online video ads|
|Movies (DVD / video), openings, ending credit subtitles|
|Personal UCC and advertisements|
|E-Learning contents, online lectures, flash lectures, etc.|
|Devices||Mobiles, MP3s, PMPs, GPSs, TV sets, gaming devices, etc.|
|GUI design for apps|
|Electronic signs, guidance systems, ATM machines, etc.|
|Servers||Server installations, web and program services (games, etc.)|
|E-books||UI productions, fonts in e-book devices|
|E-Book contents (ePUB, PDF) conversion services for books, magazines, etc.|
|Embedding||Font embedding services|
|Others||Images for direct sale (secondary content)|
|Products such as stamps, T-shirts, etc. that utilize the font design|