Visual Identity of Lotte Duty Free symbolizes
a space of creating value containing 3 key values
for customers, not just a typical concept of distribution.
You will meet with anywhere.
Space of Global
Where values are created.
Space of Art
Where dreams come true.
Space of Dream
CORPORATE WORD MARK
- Basic word mark
- When the word mark is used,
standard specification must be observed
and no deformation is permitted.
- Horizontal word mark
- This is used in case of there is a problem
in proportion when only basic logo is used,
and when used along with that of subsidiaries.